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Spotfire for Telco End to End Telco ManagementAnalysis, reduce CHURN, and increase ARPU.mp4
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Telecommunications is under siege: unpredictable competitive forces, consolidation and licensing deals, elusive regulatory & compliance issues, changing customer demands, and growing pressure to maximize shareholder value. All this translates into increased pressure to satisfy customers and improve service levels, launch well-conceived new services quickly and effectively, and protect shrinking profit margins. The very nature of these challenges is dynamic and elusive; competitors are constantly launching new offerings, customer demands shift, new technologies continually flood the market, and more.

However, in most telecommunications organizations there is a mismatch between what business users require to address these challenges and what typical information systems are optimized to deliver. Typical business intelligence and corporate reporting systems are architected to manage data that is already institutionalized and to answer historical questions that have already been anticipated and pre-formatted in the data warehouse. They do not provide the flexibility to ask new questions of data, to look at information in new ways seeking new opportunities or potential risks, or to quickly react to a change in the marketplace. As a result, business users try to fill this gap by extracting data into personal spreadsheets, requesting volumes of new reports or seeking custom business applications. This creates new problems of reliably, consistency of data and security.

Join TIBCO Spotfire's Jim Morrison and James Freeman as they present a unique analytical framework, based on TIBCO-Spotfire technology, that lets business users ask and answer their own questions without having to rely on, and wait, for IT to modify and/or create a new report. That quickly provides you with insights you simply would not get with any other solution.

Live demonstrations will address: 
• What is our product mix across geography and how has it changed over time? Where am I losing customers; for what services and in what geographies?
• What are our orders over time and how long did it take us to deliver? Are we trending up or down? Is there a problem that could affect the customer experience?
• What has been the availability of services of our various services? Might we have a customer satisfaction problem and how can be best address/mitigate the issue?
• CHURN analysis; by age, tenure, number of services, and by geography

Come join us for this valuable, informative session!
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